Hello LIFX enthusiasts and lightstrip legends! 🌈✨
As we roll further into the year (and keep the momentum going from a very busy few months), we’ve got some seriously bright news to share.
TLDR: Our LIFX SuperColor Lightstrip Kits just got a major price glow-up 💸⚡ — and it comes right after the launch (and sell-out!) of our brand-new LIFX Everyday 20ft Lightstrip Kit.
Want the full story? Let’s dive in.
A Bright Start to the Year
If you caught our recent launch of the LIFX Everyday 20ft Lightstrip Kit, you already know it made waves.
Priced at just $39.99, it launched… and then promptly sold out. 🚀
That response told us something important:
You love immersive color. You love bold lighting. And yes — you love incredible value.
So we asked ourselves… how do we bring that same energy across the rest of our lightstrip lineup?
SuperColor. Now Super Value.
We’ve been hard at work behind the scenes optimizing production and supply (shoutout to the legends making it happen 🙌). The result? Real savings that we’re passing straight on to you.
Introducing our new Everyday Pricing on LIFX SuperColor Lightstrip Kits:
| Product | Was | Now |
|---|---|---|
| SuperColor 120” Kit | $99.99 | $69.99 |
| SuperColor 80” Kit | $79.99 | $49.99 |
| SuperColor 40” Kit | $59.99 | $39.99 |
That’s up to $30 off per kit. 🎉
And these aren’t “lite” versions — this is full-power LIFX SuperColor:
- Rich, saturated color
- Deep dimming
- Vibrant whites
- App control, schedules, scenes & effects
- Matter & platform compatibility
- The boldest LED strip lighting in the game
Why We’re Doing This
Smart lighting shouldn’t feel like a luxury add-on. It should be accessible, expandable, and something you can build into your space without overthinking it.
The Everyday 20ft kit proved there’s huge appetite for high-impact lighting at a sharper price point. So we’re extending that philosophy across the SuperColor range.
Whether you're:
- Backlighting your TV 🎬
- Adding under-cabinet glow 🍳
- Lighting up shelves and desks 🖥️
- Or going full RGB gamer cave 🎮
You can now do it bigger, brighter, and more affordably.
What This Means for You
More footage.
More color.
More projects.
Less hesitation.
While most things seem to be getting more expensive, we’re doubling down on value — without compromising performance.
LIFX SuperColor is still the benchmark for vivid, expressive lighting.
It’s just now… easier to justify adding another kit (or three 😉).
Thanks for being part of the LIFX community and continuing to light up your spaces with us.
Now go build something colorful. 🌈
— Team LIFX